This account is unique in that it is targeting older women who LOVE the beach. 

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We work to optimize this Pinterest account by, of course, pinning the products, but also pinning on brand beach quotes, gift guides (an essential during the holidays), and even travel tips.

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In terms of "off-brand" pins, we focus on elderly outfit inspo, beach picnic ideas, healthy beach recipes, facts about sea glass, and local beachy US travel. 

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